PERFORMANCE
COLLABORATION
INTEGRITY
CARE
IMPACT
INNOVATION
We take ownership of our actions, stepping up with integrity and confidence to deliver high-quality, impactful results.
We embrace teamwork and collaboration with an agile, problem-solving mindset, building trust and respect by actively engaging with providers, partners, and our employees.
We are reimagining the future of patient care by generating and implementing bold ideas fueled by research and continuous education.
Why BioLab?
We are redefining what it means to partner in regenerative medicine. By aligning with world-class distributors, providers, and innovators, we strive to deliver products throughout the continuum of patient care.
Our Origin Story
- Bob Maguire & Jaime Leija
Co-Founders of BioLab
We were born from a deep commitment to redefine what it means to care for patients; not just those suffering from chronic wounds, but all individuals across the entire continuum of care. From the very beginning, our company has focused on a “patient-first” philosophy, with a clear mission to elevate the standard of care in wound management and beyond.
At the core, we are a culture of humble leadership and people-first values. The company operates on six guiding principles: performance, collaboration, innovation, integrity, care, and impact. These values are reflected in every partnership, product, and idea, fueling its exponential growth and unwavering focus on its vision since inception.
With a team dedicated to advancing care through science and empathy, we continue to lead the way in creating meaningful change.
Our Origin Story
“Before co-founding BioLab Holdings I had a long and successful career in the telecommunications industry. At the age of 50, I decided to return to school to get my executive MBA to sharpen my skills and fill any knowledge gaps I had. It proved very impactful, as it allowed me to see other people at different stages in their careers, and what some of them were achieving or not achieving. It made me reflect internally on what I was doing and how I was using my skills.
On my last day of grad school, I had a life-altering moment — a rollover car accident from which I miraculously walked away without a scratch. The next day I was on a plane to Rochester, New York to start a new position and could not help but wonder, “Am I really doing anything to help improve lives or to help others?”. And the answer, painfully, was no. I was helping businesses become more efficient, but I really was not changing lives.
I wanted to create value for other human beings. So, I made a career shift from software sales to regenerative medicine. Yes, it was a big transition, but we are so fortunate today to have a wealth of information at our fingertips. You truly can learn to do anything new you want.
It is been a great journey to where I am now. Regenerative medicine has come a long way in five years, and I think it is going to keep progressing tremendously as we learn more about how the body can help heal itself. This path is enabling me to help people who are suffering from hard-to-heal wounds. We are helping save people’s limbs. We are absolutely changing lives and improving the quality of it for countless individuals. For me, this line of work definitely feels much better than saving a company money or helping a company achieve a better business plan."